Beauty, Fashion

Beauty Influencers of India resetting the beauty trends

Proving beauty to be undefined and all-encompassing, these Indian beauty influencers are resetting beauty standards, especially for the Indian audience. Mixing traditional hacks with modern tools, fashion and beauty bloggers have made a career out of their passion and have helped in boosting confidence and aesthetics in their followers. Here are a few famous beauty influencers.

Komal Pandey (@komalpandeyofficial)

Achieving the milestone of a million followers on Instagram in 2021, Komal Pandey is the most famous fashion & beauty influencer of today. Known for her bold style and statements, Komal Pandey is a CA-turned-fashion and beauty influencer. Starting her career in content creation on YouTube, Komal soon translated her portfolio to Instagram videos and reels.

Despite struggling with self-esteem and body image issues, Komal is an inspiration and guide to many people with her vision, ambition, perseverance and passion.

Debasree Banerjee (@debasreee)

Debasree Banerjee celebrates all things of beauty through her bold and passionate looks on her Instagram account with more than 305K people. With doable and easy makeup techniques, bold yet relatable beauty styling and her unique perception and definition of beauty, Debasree stands as a number one influencer that never fails to inspire her followers to love themselves. You can check out her Instagram account for excellent eye makeup looks, tutorials and workout gear.

Ankita Chaturvedi(@corallistablog)

Ankita Chaturvedi began her journey with passion with the Corallista blog which soon evolved to include comprehensive reviews, looks, tutorials, DIY makeups and beauty. Apart from setting the beauty trends, she also addresses social issues of fat-shaming and body weight shaming in her account which aligns with her view of beauty for everyone. She also extends her services to one-on-one consultations for suitable beauty products and experimentation and review of a wide range of beauty-related products.

Devina Malhotra (@guiltybytes)

The founder of Guilty Bytes, Devina Malhotra has created an Instagram account to especially cater to the curvy body types out there. Her channel is filled with honest product reviews, beauty ideas, recommendations of places to shop, and fashion and beauty styling. An extremely related influencer, her content stays true to its Indian roots and remains relatable to the Indian audience and others interested in the culture and nuances of India.

Magali Vaz (@magali_c)

Proudly displaying an eccentric personal style, Magali Vaz has a YouTube channel, an Instagram page and a personal blog where she parallels as a makeup influencer, photographer and vlogger. Her belief of beauty being a medium and form of self-expression is clear in her style and tutorials. You can find quick beauty tips, understand your own beauty standards and expressions and everything related to beauty and styling on her account.

Shreya Jain (@shreyajain26)

Filled with product reviews & recommendations, skincare tips and make-up tutorials, Shreya Jain’s account is in touch with trends, out-of-the-box and innovative ideas. Not just focusing on makeup and tutorials, but believing that beauty is also about healing and taking care, Shreya Jain’s content also extends to customized skin care routines, interesting tricks and much more.

Prarthana (@prarthanajagan)

A beauty vlogger, Prarthana creates content on product reviews, beauty tutorials, and skin and makeup hacks. Her USP is that her content also focuses on answering various beauty queries from her followers. She believes that beauty cannot be achieved without proper self-care and this philosophy reflects in her videos of skincare routines, and her discussions of ingredients good for the skin.

Yashwant Singh (@yashwantsngh)

A rarity in beauty vlogging and beauty influencing, Yashwant Singh is one of the few and most followed male beauty influencers in India. His beauty bias mostly tilting to the K-beauty angle, Yashwant indulges in the beauty of Korean stars and adds Indian nativity to their beauty fashion. In this channel, he also discusses his skincare routine and healthy food habits that help his skin glow and remain healthy capable of bearing the experiments he does for beauty on it.

Gurishq (@gurishqkaur)

A great channel if you are looking for variety in makeup. Her channel is mostly focused on makeup and her experimentation with different looks is sure to keep you swiping and scrolling through her social media page. Her makeup reviews and get-ready-with-me videos are a treat to the eyes of her followers and a source of great fun and relaxation to idle away time without being unproductive. You can also find great product reviews with content created in her style, get ready for an honest, savage and interesting feed of content with her.

Ankush Bahuguna (@wingitwithankush)

While covering the vast expanse and unchartered territory of male beauty, with his account ‘wingitwithankush’ Ankush Bahuguna talks and raises awareness of how it is normal for men to take interest in beauty and self-care. He not only puts and experiments with various makeup styles on himself but gets many people to play canvases for him without the pressure and fear of judgement. Find both, the grace of feminity and the beauty of masculinity in his makeup that comprises looks for both genders or anyone in between who wishes to look and feel good.

Special Mention:

Amit Bittoo Day (@beardwali)

A beauty revolutions retrospective to existing beauty standards of India, Amit Bittoo Day through his channel beardwali is setting high goals for the beauty influencers of today with his social and responsible beauty vlogging. In this channel, he proudly wears feminine beauty with beard and hair extensions. A pioneer in androgynous fashion and beauty, Amit is bringing gender fluidity to beauty influencing and zipping and transforming the thoughts of the stereotypical aspect of society. His skill and creative acumen are evident in his vlogs and are worthy of Bollywood glamour.

Conclusion: These beauty influencers have redefined beauty and makeup. The next time you feel like following a new trend or trying something new, check out their social media.

November 25, 2022

Glow Goals: Dr. Rashmi Shetty’s Bridal Skin Secrets

Internationally acclaimed celebrity dermatologist Dr. Rashmi Shetty has spent over two decades perfecting the art of natural, radiant beauty. Renowned for her pioneering work with injectables, laser technologies, and holistic skin health, she blends science with artistry to create timeless bridal looks. For wedding-bound brides and grooms, she shares her expert tips to achieve that coveted glow inside and out. When should a bride or groom start pre-wedding skin treatments for the best results?Ideally, it’s best to start six months before if you have a skin issue. If you don’t have any major skin concerns and only want to prep for better hydration, glow, and plump, happy skin, then starting a month before the wedding can also work. It really depends on your starting point what condition your skin is in at the beginning. For those with issues, you’ll need corrective products (like acne creams or pigmentation treatments) that are usually applied at night. Nighttime is best for skin repair since you get 10–12 hours of rest without external irritation. Nourishing creams, moisturizers, and barrier creams are also best used at night. During the day, your focus should be on protection using moisturizers that guard against wind, pollution, and, of course, a good sunscreen. What is the ideal skincare routine in the final month before the wedding?The final month is definitely not the time to experiment with new active ingredients you’ve never tried before. Avoid new treatments that may irritate your skin. Instead, this is the time to add supplements that help from within. Ideally, supplements should begin three months before the wedding, but even one month can make a difference. Recommended supplements include: Raw Bright: a strong antioxidant to fight oxidative stress (which increases due to wedding planning stress, shopping, and pre-wedding parties). Raw Defense: an anti-inflammatory to calm

Beauty

The Big Fat Indian Wedding Playbook

The Big Fat Indian Wedding is more than a celebration, it’s an experience. From grand floral mandaps to Instagram-worthy dessert tables, from runway-ready garment trends by top designers to celebrity-inspired makeup and cinematic wedding photography, we explore the trends redefining how India says “I do” in 2025. Shantanu & Nikhil on Redefining the Modern Groom Shantanu & Nikhil redefine the modern groom in 2025 merging architectural tailoring with fluid drapes, pastel palettes, and statement detailing. From military-inspired bandhgalas to androgynous accents, the duo’s vision champions versatility, relevance, and unapologetic self-expression for the Big Fat Indian Wedding. Shantanu & Nikhil are pioneers in introducing drapes to Indian menswear. How has that silhouette evolved for the modern groom? When we first brought drapes into men’s couture, it was a statement against the stiffness of ceremonial wear, a way to soften structure without losing authority. Over the years, the drape has evolved from being a fluid accent to a fully integrated sartorial code. Today, it works in harmony with sharp tailoring, creating silhouettes that are commanding yet effortless. In our recent collection- Metropolis, the drape takes on sharper intent: asymmetric overlays under cropped bandhgalas, crossover shirts beneath cinched jackets, and pleated pearl-layered inners under contemporary overcoat sherwanis. For the modern groom, this isn’t embellishment; it’s a language of movement and ease, balancing regality with relevance. How are you making your signature style more accessible to younger or more experimental grooms? Accessibility, for us, is about adaptability. In Metropolis, every silhouette is conceived to travel between moments and ceremonies; an overcoat sherwani layered for the wedding procession, then pared down for a more intimate after-event. By reimagining our codes in lighter constructions, modular layers, and versatile cuts, with hints of bling, evolving grooms can engage with ceremonial couture on their own terms without losing

Fashion

The Fashion Maestro: Exclusive Interview with Manish Malhotra On Bridal Trends

Hashtag Magazine brings you an exclusive interview with the legendary MANISH MALHOTRA, India’s most celebrated fashion designer. From redefining Bollywood glamour to shaping global couture, he opens up about his creative journey, inspirations, and the evolving world of fashion in 2025, offering rare insights into his iconic legacy. How are you making your signature bridal style more accessible to younger or more experimental brides while keeping that Manish Malhotra charm? You know, brides today are really fearless. They love their traditions, of course, but they also want to bring in their own personality, and I think that’s beautiful. For me, it’s about giving them the grandeur they’ve come to expect from a Manish Malhotra bridal look, but doing it in a way that feels fresh. That could mean innovative construction, modern silhouettes, or just a more effortless styling. The glamour will always be there, it’s just evolved. Sometimes it’s through a sharper corset, sometimes through a softer drape, but the magic is always alive. What are the top three bridal trends you see ruling weddings in 2025? So, first, I think it’s about layering. Whether it’s a signature head veil or even a cape, it allows a bride to really play with her look across different celebrations. It’s about showcasing unique embroidery or luxurious fabrics that can be styled in multiple ways. Then second, I’ve been loving crystal drapes, they bring in this beautiful sensuality and shimmer. It’s glamorous without trying too hard. And third, statement blouses – brides today are embracing unique necklines, dramatic sleeves, and corsetry to make the blouse the highlight. Which colours are defining the Manish Malhotra bridal palette this season? This season, I have been drawn to deep, decadent tones such as rich maroons, soft almond shades, old rose, and metallics that never go out

Beauty

Sandy: Bridal Makeup Insights 2025

“In this Hashtag Magazine exclusive, Sandy unveils her expert 2025 bridal makeup insights, blending timeless elegance with modern trends to help brides achieve a flawless, radiant, and unforgettable wedding-day look.” 1) Your signature style often plays with textures how do you balance dewy, glowing skin with makeup that lasts all day for brides? For me, it’s all about strategic layering. I love creating luminous skin, but I prep with mattifying primers in key areas like the T-zone and set only where needed. This way, the glow shines through while the makeup still stays intact from morning rituals to midnight dancing. 2) What’s one unconventional product or technique you swear by that most brides wouldn’t expect? Eye drops but not for the eyes! A tiny drop mixed into metallic or shimmer pigments makes them glide on beautifully and stay crease-free for hours. It gives that ethereal glow without heavy layering. 3) How do you adapt a bride’s makeup to ensure it looks equally stunning in person and in high definition photographs/videos? I work with a “soft-focus” principle. Products with light-reflecting properties keep the skin radiant in person, while carefully diffused contouring and a touch more definition on eyes and lips ensures the features don’t get washed out on camera. 4) With multiple wedding functions, how do you keep each bridal look fresh yet cohesive across events? I treat it like a story arc. Each look has a different mood but they’re all connected by a thread. If the sangeet is playful with bold liner, the wedding may lean towards timeless elegance, and the reception becomes glamorous sophistication. Cohesion comes from balancing color palettes across outfits while keeping the bride’s essence consistent. 5) What’s your approach when a bride’s personal style clashes with current trends do you adapt the trend or stay