The Most Talked-About Products

The Most Talked-About Products

At Hashtag Magazine, we highlight the most exciting and trendy product launches in the market from beauty and wellness to fashion, tech, and lifestyle essentials. Whether you’re after the latest skincare must-haves, innovative gadgets, or fashionable trends, we’ve got you covered! 

16 hours a day contact lenses PRECISION1™️ by Alcon:

Alcon, a global leader in eye care, introduces PRECISION1™️, India’s first daily disposable contact lens with SMARTSURFACE™️ Technology. Designed with innovation at its core, PRECISION1 TM ️ features a permanent, micro-thin moisture layer just 2–3 microns at the lens surface, holding over 80% water content. This ensures a consistently stable tear film, offering exceptional comfort that lasts up to 16 hours a day.

Crafted from Verofilcon A, an advanced silicone hydrogel, these lenses deliver both high breathability and reliable hydration, reducing dryness and discomfort even during long wear. Unlike traditional SiHy lenses with no water surface technology, PRECISION1™️ bridges science and comfort to meet the demands of modern lifestyles.

With its unique design and performance-driven innovation, PRECISION1™️ is more than just a lens it’s a breakthrough in eye care that helps wearers step out with confidence, clarity, and lasting comfort every single day.

Avimee Herbal: Science-Backed Ayurvedic Hair Solutions

Avimee Herbal is a new-age hair treatment brand that combines the time-tested wisdom of Ayurveda with the precision of modern science to address real hair and scalp concerns. From hair fall, thinning, and premature greying to dandruff and regrowth, the brand creates safe, natural, and effective solutions designed to treat, not just beautify.

Its product range includes high-efficacy hair oils, scalp tonics, serums, and herbal actives, all formulated with clean, natural ingredients and dermatologically tested for safety. Avimee’s products are free from harmful chemicals, yet powerful enough to deliver visible results, making them a trusted choice for thousands across India.

The brand gained national recognition after its viral appearance on Shark Tank India, where its authenticity and Ayurvedic innovation won wide appreciation. Today, Avimee Herbal has helped over one million people regain their hair health and confidence, staying true to its mission: pure care, real results.

Glow All Day, Repair All Night – A Festive Skincare Regime by Magical Blends

This festive season, give your skin the love it deserves with Magical Blends — a patented personalised skincare system crafted with clinically researched, plant-based actives. Designed to fit effortlessly into your daily routine, it helps you prep, protect, and glow all day, while repairing and nourishing your skin overnight.

Begin your mornings with the Sun Defence SPF 50 PA++++ Serum, India’s first oil-in-serum sunscreen that provides broad-spectrum UVA/UVB and digital radiation protection. Lightweight and invisible, it sits beautifully under makeup for fuss-free protection.

At night, the Vitamin C Brightening Serum boosts collagen, fades pigmentation, and revives tired skin. Follow it with the Renewing Overnight Serum, enriched with ceramides and squalane, to repair, regenerate, and reduce fine lines as you sleep.

Seal your regime with the Deep Nourishing Cream a rich yet non-sticky moisturiser powered by shea and cocoa butters. Dermatologically tested, vegan, and cruelty-free, Magical Blends makes festive skincare simple, effective, and radiant.

Festive Gifting Edit – Bikaji Foods

Festivals are all about love, togetherness, and of course, food. What better way to celebrate than with Bikaji a brand that brings the asli parampara of Indian taste to every celebration.

Founded by Shri Shivratan Agarwal, Bikaji was born from a vision to share authentic Indian flavours with the world. Today, it is India’s third-largest ethnic snacks company, delighting millions with its wide range of festive treats from signature Bhujia and crunchy Namkeens to indulgent sweets, papads, and innovative snack assortments.

With an international presence in 25 countries and operations across India, Bikaji has become synonymous with festive gifting. Its beautifully packaged gift hampers and assortments make for the perfect present, blending tradition, taste, and joy in every bite.

This festive season, gift your loved ones the timeless flavours of Bikaji  a celebration of India’s culture, crafted with authenticity and love.

Blue Tribe Foods: Reinventing How India Eats

Blue Tribe Foods is a mission-driven plant-based protein brand dedicated to transforming how India eats for our health, our children, and our planet. Guided by the philosophy One Planet. One Tribe., the brand believes we don’t have to choose between loving meat and protecting the earth we simply need to reinvent how we enjoy it.

With delicious, protein-rich alternatives like plant-based Nuggets, Momos, Soya Chaap, Sausages, and Sweet Potato snacks, Blue Tribe makes conscious eating easy, tasty, and fun. Every bite carries the same indulgent flavour, with none of the environmental guilt helping reduce deforestation, water waste, and habitat loss caused by traditional farming.

Available on leading quick-commerce platforms like Blinkit, Zepto, Swiggy Instamart, and BigBasket, Blue Tribe brings sustainable food right to your doorstep. Small changes, like a meatless Monday or one snack swap a week, can create a big impact. After all, the future our children inherit depends on the choices we make today.

Leave a comment

Your email address will not be published. Required fields are marked *

Richa Jaggi | Building Awshad, a Compassion-First Wellness Brand

Richa Jaggi’s entrepreneurial journey began not in a boardroom but in a moment of profound personal loss. Based in New Delhi, she brings over 14 years of marketing experience, complemented by executive education from Harvard and IIM Ahmedabad, and global exposure across leading brands. Raised in a close-knit business family that valued integrity and resilience, she grew up with a strong foundation in ethics and enterprise. But it was losing her dog, Champ, to cancer that reshaped her direction. “Champ’s cancer became my turning point,” she shares. Witnessing the gaps in compassionate, evidence-based care left her questioning why gentler, effective alternatives were not more accessible. That question became the seed for Awshad. Building with Science and Empathy As Co-Founder and CMO of Awshad, a medical cannabis wellness brand, Richa operates at the intersection of science, empathy, and storytelling. “Awshad was born from personal loss,” she says. “This brand is not just my work; it is a mission.” Her focus lies in humanising complex and often misunderstood categories like medical cannabis, while maintaining regulatory and ethical rigour. She balances intuition with data, and growth with responsibility, a leadership style shaped by both corporate discipline and personal conviction. The Entrepreneurial Leap Leaving a stable corporate career was not easy. The path came with regulatory hurdles, social stigma, and emotional weight. Yet, for Richa, the uncertainty was outweighed by meaning. “The conviction to build something impactful made the risk worthwhile,” she reflects. Building trust in a misunderstood category became both Awshad’s biggest challenge and its greatest opportunity. Today, the brand is steadily growing, backed by doctors, patients, and measurable outcomes. Values That Anchor Richa is guided by integrity, empathy, and long-term impact. “Businesses must heal, not just sell,” she believes. Her daily rituals include reflection and staying connected to real patient stories, grounding

Valentine’s Gift That Gets It Right

Valentine’s Day is the perfect excuse to show a little extra care and love through moments of pampering, glow, and feeling your absolute best. While flowers fade and chocolates disappear overnight, beauty and skincare gifts linger, turning into daily rituals that remind your loved ones to slow down, indulge, and shine. There’s something deeply romantic about gifting a glow; whether it’s a moisturizer that leaves skin luminous, a serum that elevates a routine, or a makeup essential that makes them feel like the best version of themselves. These aren’t just products; they’re moments of self-care, confidence, and quiet luxury. This Valentine’s Day, thoughtful always beats predictable. A pampering session can feel like a love language, a radiant blush can boost confidence, and a sensorial skincare ritual can transform an ordinary day into something special. Whether you’re celebrating a partner, a friend, or yourself, the right beauty pick is all about care, glow, and love that lasts well beyond February 14. Lonnue THRIVE: Multi HA & Antioxidant Body Serum Serums are the heavy hitters of any skincare routine, so Lonnue created one exclusively for the body. THRIVE is designed to change how you think about body care, delivering plumping hydration, smooth texture, and visibly even-looking skin in a feather-light water-gel formula. Infused with a powerful blend of multi-weight hyaluronic acids, antioxidants, and barrier-strengthening actives, THRIVE deeply nourishes without heaviness, melting effortlessly into the skin for maximum comfort. Whether gifted to a loved one or chosen as a self-care indulgence, THRIVE makes for a thoughtful Valentine’s pick that goes beyond beauty, because glowing skin is always in season. Price: ₹2,375 (inclusive of taxes) Net Weight: 150 ml Link: https://lonnue.com/ Simply Nam Hydrafit Concealer This Valentine’s Day, gift confidence, the kind that feels effortless, natural, and unmistakably you. Whether it’s for a partner,

Must-Have Beauty, Skincare & Lifestyle Finds of the Season

What: LUSH Glory Conditioner & Daddy‑O Shampoo Lush has an intriguing range of haircare products, but two stand out for different reasons. Glory Conditioner is a rich, deeply nourishing formula crafted especially for curls, coils, and textured hair. It’s a thick, moisture-packed blend of coconut cream, okra gel, and castor oil hydrates, softens, and makes detangling effortless, helping natural textures feel defined and manageable without weighing strands down. Users love its creamy texture and long-lasting scent, making it a go-to for dry or curly hair. On the other hand, Daddy‑O Shampoo is a purple-toned cleansing shampoo designed to brighten blonde or grey hair while removing build-up. Infused with lemon, lime juice, and seaweed, it delivers shine and volume with a distinctive violet fragrance. While reviewers praise its lather and refreshing scent, very dry hair may require a follow-up conditioner to avoid dryness. These are two products you should surely get your hands on. Glory is ideal for heavy hydration and texture care, while Daddy‑O is best for cleansing and enhancing cool tones; each is strong in its own lane. What: Luxiora Blurré Pudding Matte Blush This is a standout cream‑to‑powder cheek colour that blends makeup performance with skincare benefits. Its signature pudding‑matte texture feels soft and cushiony in the pot, melting seamlessly into the skin. Designed to withstand sweat and humidity, the formula stays vibrant throughout the day without streaking, caking, or patchiness, perfect for India’s climate. What sets this blush apart are the skin‑loving ingredients: Niacinamide helps refine pores and enhance texture, Peptides support a smooth, elastic look, Avocado Oil and Grapeseed Oil provide lightweight hydration and nourishment, and fine blurring powders create a soft‑focus effect that diffuses the appearance of pores. Available in inclusive shades like It’s Bubblegum, It’s Watermelon, and It’s Blonzed, this blush delivers a seamless,

Skin & Baby Care Finds That Deliver Natural Nourishment

At Hashtag Magazine, we showcase the most exciting and trendy product launches in the market from beauty and wellness to fashion, tech, and lifestyle essentials. Whether you’re after the latest skincare must-haves, innovative gadgets, or fashionable trends, we’ve got you covered! What: Leafoberryy’s Chia Seed Fusion Shower Gel Leafoberryy’s Chia Seed Fusion Shower Gel is a thoughtfully formulated cleanser that elevates your daily bathing routine while caring for your skin. Enriched with chia seed extract, it helps lock in deep hydration and effectively prevents dryness, leaving the skin comfortable and nourished after every wash. Omega-3 fatty acids and proteins help strengthen the skin barrier, promoting healthier, more resilient skin over time. Its antioxidant-rich formula helps fight free radicals, helping the skin slow visible signs of premature aging. The lightweight gel creates a rich, silky lather that cleanses thoroughly without stripping away natural oils, making it ideal for daily use across all skin types. With regular use, skin texture appears smoother and more refined, and the natural glow gradually returns. The IFRA-certified, alcohol-free fragrance adds a clean, spa-like freshness that feels gentle and calming. Overall, this shower gel delivers hydration, protection, and radiance in a single, simple step. What: Oriflame Nourishing Face Cream with chia & organic honey The Nourishing Face Cream with Chia & Organic Honey is a comforting daily moisturiser that delivers lasting hydration without feeling heavy on the skin. Designed to deeply nourish and replenish, its rich yet non-greasy texture melts effortlessly on application, leaving the complexion soft, smooth, and well cared for after cleansing. The formula is non-comedogenic and suitable for all skin types, including sensitive skin. Powered by chia seeds, the cream provides essential fatty acids, minerals, and antioxidants that help maintain hydration, strengthen the skin’s protective barrier, and defend against environmental stressors. Organic honey enhances

You May Also Like

Connect with us