Can you imagine treating your pet any less than you would treat your babies? Of course not! We live in a beautiful world where pets are more than just companions — they are family. So why should they miss out on fashion and fun? Enter The Sibling Project, a fabulous start-up founded by the dynamic duo Kanica Gupta and Vaibhav Gupta, which brings the often-overlooked bond between children and their furry siblings to life. By creating unique experiences and products, The Sibling Project redefines family celebrations and honours the deep, emotional connection between ‘hoomans’ and their pets. “We truly believe in fostering the ‘not much talked about’ sibling relationship that holds a high value in our lives!” Mehak Walia, in conversation with Kanica Gupta and Vaibhav Gupta, the talented co-founders of The Sibling Project.
They added, “Siblings are some of the most fundamental relationships we have, representing a long-term sense of who we are and where we come from. Finding ways to continue these relationships is important and can radically change the way we live our lives as adults, too. That’s what we’re trying to do here.”
What makes The Sibling Project special?
Ever seen a toddler in an adorable tutu twinning with a Shih Tzu in a matching skirt or a Golden Retriever in a matching bowtie? Or a baby in an onesie mirrored by a purring cat in a coordinated bandana? At The Sibling Project, that’s just another Tuesday. With curated outfits for these special siblings, every moment becomes photo-worthy, gasp-worthy, and memory-worthy.
Whether it’s a special occasion or just a random Tuesday, the Sibling Project team helps you celebrate the siblinghood most memorably—with a warm smile and the wag of a tail. So, whether your babies are stepping out in style for a day around town or twinning for a birthday party, they have everything that you could need.
The Precious Gifts that truly matter
But that’s not all, from organic pet toys and incomparable high-fashion accessories to quirky portraits for your little one’s best friend’s big bash, they’ve got it all. And yes, everything is designed with care, quality, and a lot of love—that is a guarantee that you get with The Sibling Project. Further, for those who love the joy of gifting, there’s even a DIY corner, where you can walk in, build your box, and watch it get packed.
Further, are you ready to welcome a new baby into the world? Who can be more excited than their furry siblings? So, it’s time to let your pet announce it. Whether it’s a custom bandana that reads “Big Brother” or a T-shirt saying “Promotion Alert: Now a Big Sister,” The Sibling Project goes beyond to help you involve your furry baby in one of your biggest family moments, and say it with a wag!
The most Beautiful Sibling Bond ever
“Everyone talks about kids and pets separately. But when you ask children about their family, most of them list their pets too, and that truly matters.” Kanica expressed. This insight is what ended up becoming the heartbeat of The Sibling Project. After all, they don’t just sell products, but honour the unspoken bond that grows stronger with every shared cuddle, snack, and, of course, nap!
After all, in the story of a child’s life, their first best friend often has four legs and a tail. And thanks to The Sibling Project, that friendship and bond now have the spotlight that they deserve. With a fabulous store in the heart of New Delhi, i.e., Greater Kailash, and an online presence that stretches to the whole country, they are all set to bring true sibling love to India. Well, be honest, doesn’t that make you want to go on a shopping spree right away?
