A quick look at the latest products making waves in the beauty, wellness, and lifestyle space. Hashtag Magazine takes a closer peek at what’s new on the shelves and worth adding to your routine.
Gracia Cero – A Mindful Way to Celebrate
Gracia Cero by Kantala Spirits introduces a modern, inclusive way to celebrate, especially when not everyone at the table chooses to drink alcohol. Positioned around the idea of mindful drinking and personal choice, the beverage allows people to participate in social rituals, raising a glass, sharing a toast, without pressure or compromise.
Recognised as India’s first non-alcoholic agave drink, Gracia Cero is completely alcohol-free (0% ABV) and sugar-free, containing only four calories per serving, making it an appealing option for wellness-focused consumers and those seeking lighter alternatives. Crafted with the natural goodness of agave, it offers a refreshing and flavourful experience without the heaviness or next-day fatigue associated with alcohol.
The drink is available in two vibrant variants Raw ’n’ Wild Mango and Pineapple Piñata, bringing a playful tropical twist to alcohol-free beverages while maintaining a premium, celebratory feel. Whether served neat, lengthened with soda, or used in creative mocktails, Gracia Cero fits seamlessly into intimate dinners, date nights, and social gatherings.
By blending flavour, inclusivity, and wellness, Gracia Cero reflects the growing shift toward balanced lifestyles and mindful drinking, proving that zero-alcohol options can still feel sophisticated, festive, and enjoyable.

Saffron Rush – Anti-Aging Saffron Night Cream
The Saffron Rush Anti-Aging Saffron Night Cream is a nourishing overnight treatment formulated to help restore skin while you sleep. Infused with saffron and acai extract, the cream is rich in antioxidants that help combat visible signs of ageing caused by environmental stress and free radicals. These ingredients work to support collagen production, helping improve skin elasticity, reduce the appearance of wrinkles, and gradually fade dark spots for a more even complexion.
The formula is further enriched with aloe vera, which helps soothe and deeply hydrate the skin, locking in moisture overnight. This combination of hydrating and antioxidant ingredients ensures that skin feels softer, smoother, and visibly refreshed by morning. Despite its nourishing properties, the cream has a lightweight, non-comedogenic texture, meaning it absorbs easily without clogging pores.
Designed for everyday nighttime use, the formula is free from parabens, fragrance, and silicones, making it suitable for most skin types. It is also cruelty-free and vegan, reflecting a conscious approach to skincare. Dermatologist recommended and packed with skin-loving ingredients, Saffron Rush night cream works to leave the skin firmer, hydrated, and radiant with consistent use.

Everyday Wellness, From Haircare to Better Sleep by Wow Skin Science
Wellness routines today extend far beyond basic beauty, and brands are increasingly creating products that support both personal care and overall well-being. From nourishing haircare to supplements that promote better rest, products like the WOW Skin Science Petal Muse Body and Hair Perfume Mist, WOW Skin Science HyaNeon Bond Repair Moisturizing Shampoo, WOW Skin Science Scalp Reboot Pre-Shampoo, and Zensium Magnesium Glycinate Tablets highlight this holistic approach.
The WOW Skin Science Petal Muse Body and Hair Perfume Mist is a lightweight fragrance designed for both hair and skin. Unlike heavier perfumes, it offers a refreshing floral scent that can be used throughout the day. Hair mists are typically formulated with conditioning ingredients so they refresh strands without drying them out, making them ideal for everyday use.
For haircare, the HyaNeon Bond Repair Moisturizing Shampoo focuses on repairing damaged strands while maintaining hydration. The formula includes hyaluronic acid, peptides, and plant keratin, ingredients known to strengthen hair bonds, improve elasticity, and lock in moisture. The sulphate-free formula gently cleanses while helping restore shine and smoothness to dry or chemically treated hair.
The Scalp Reboot Pre-Shampoo complements the routine by preparing the scalp before cleansing. Infused with vitamins like B3, B5, biotin, and hydrating ingredients, it helps remove buildup, nourish the scalp, and create a healthier base for stronger hair.
Completing the wellness cycle is Zensium Magnesium Glycinate Tablets, designed to support relaxation and sleep. Magnesium glycinate is known for its high absorption and is widely used to help reduce stress, relax muscles, and improve sleep quality.
Together, these products reflect a growing trend: wellness brands now offer solutions that care for everything from healthier hair to more restful nights.

PHD Panthenol Hydrating Gel Sunscreen
The PHD Panthenol Hydrating Gel Sunscreen SPF 60 PA++++ is a lightweight, dermatology-led formula designed to deliver high sun protection while keeping skin hydrated and comfortable. The gel-based sunscreen uses new-generation photostable UV filters that provide broad-spectrum protection against both UVA and UVB rays, helping prevent tanning, sun damage, and premature ageing.
One of its key ingredients is Panthenol (Pro-Vitamin B5), known for soothing the skin and strengthening the moisture barrier. The formula also includes Sodium Hyaluronate (Hyaluronic Acid) and Aquaxyl™, which help attract and retain moisture, keeping skin hydrated even under sun exposure. Antioxidants such as Vitamin C and Vitamin E support skin brightening and help defend against environmental stressors, while Thermus Thermophilus Ferment protects skin cells from infrared and heat-related damage.
The sunscreen combines chemical and mineral protection with ingredients like Zinc Oxide for added broad-spectrum coverage. Its quick-absorbing gel texture blends easily into the skin without leaving a white cast or greasy finish, making it suitable for everyday wear and ideal under makeup.

Pixi Skintreats for Everyday Glow
Pixi Beauty’s Skintreats line is known for combining skincare ingredients with easy-to-use beauty products that deliver both nourishment and visible glow. Products like the DetoxifEYE Depuffing Eye Patches, On-the-Glow Blush, Antioxidant Tonic, and LipTreat Hydra are designed to work together to refresh, hydrate, and brighten the skin.
The Pixi DetoxifEYE Depuffing Eye Patches are hydrogel patches formulated to revive tired under-eyes. Key ingredients include caffeine, which helps reduce puffiness and stimulate circulation, cucumber extract that soothes and cools the delicate eye area, and gold, known for nourishing and strengthening skin. Together, these ingredients help minimise dark circles, smooth fine lines, and make the eye area look brighter and more awake.
The Pixi On-the-Glow Blush is a multi-use tinted balm that adds a natural flush to cheeks and lips while conditioning the skin. It is infused with ginseng, which revitalises the skin, aloe vera to soothe and hydrate, and a mix of fruit extracts and antioxidants like grape, blueberry, and raspberry that nourish and protect the skin. The creamy stick format makes it ideal for quick, on-the-go touch-ups while keeping the complexion fresh and dewy.
The Pixi Antioxidant Tonic acts as a refreshing treatment toner designed to balance and protect the skin. It typically includes superfood berry extracts for antioxidant protection, white ginger lily root to defend against pollution, and probiotics that help soothe and strengthen the skin barrier. These ingredients work together to tone, refresh, and support healthier-looking skin.
Completing the routine is the Pixi LipTreat Hydra, a nourishing lip treatment formulated with shea butter, avocado oil, sunflower oil, jojoba oil, and hyaluronic acid to deeply hydrate and soften lips. The formula also contains peptides and vitamin E, which help improve lip texture, lock in moisture, and protect against dryness.
Together, these Pixi essentials highlight the brand’s philosophy combining skincare ingredients with makeup to create products that enhance natural glow while caring for the skin.

Chicco ComfyPro Pants Style Baby Diaper
The ComfyPro Pants Style Baby Diaper is designed to provide babies with comfort, protection, and freedom of movement throughout the day. Its pant-style design makes diaper changes quick and convenient—simply pull it up like underwear—making it especially useful for active babies who are constantly crawling or walking.
One of its standout features is the inclusion of Neem extract, known for its natural antibacterial properties that help protect delicate baby skin from urine-related bacteria and irritation. The diaper is also enriched with Aloe Vera extract, which helps soothe the skin and reduce the chances of rashes, keeping the baby comfortable even during extended wear.
The diaper features a deep absorbing core and absorbent sheet that locks in wetness and keeps the surface dry for up to 12 hours, reducing leakage and ensuring uninterrupted sleep. Its cottony soft material is lightweight and breathable, allowing gentle care for a baby’s sensitive skin while supporting easy movement.
Additional features such as a wetness indicator help parents know when it’s time for a change, while disposal tapes make diaper disposal more hygienic and convenient. Overall, ComfyPro Pants Style Baby Diapers combine skin-friendly ingredients, high absorbency, and ease of use, making them a practical choice for everyday baby care.

NIVEA Luminous Even Glow Oil Control Day Cream SPF 50
NIVEA Luminous Even Glow Oil Control Day Cream SPF 50 is a multitasking day cream that combines sun protection, oil control, and pigmentation care in one lightweight formula. Designed for daily use, it provides SPF 50 with broad-spectrum UVA and UVB filters, helping protect the skin from sun damage, tanning, and UV-induced dark spots.

One of its key ingredients is Thiamidol, a patented anti-spot molecule known to target pigmentation at its root and gradually reduce dark spots and uneven skin tone with regular use.
Additional ingredients such as Vitamin E and glycerin provide antioxidant protection and help support the skin’s natural barrier. The cream has a lightweight, quick-absorbing texture that mattifies the skin and helps control excess oil for up to 12 hours, making it suitable for oily and combination skin types.
With regular use, the cream helps brighten the complexion, reduce pigmentation, and maintain
a smooth, shine-free finish throughout the day. Its combination of skincare ingredients and high sun protection makes it a practical daily moisturiser for those looking to manage dark spots, oiliness, and sun exposure in one step.