Sprucing Up Home Sweet Home: 4 Home Décor Brands That You Need To Check Out

For all the home décor fanatics out there, Shraddha Reddy curates an exclusive list of Indian brands that mix fun with style.

One’s home is truly a reflection of their personality. It’s no wonder that people spend so much time, effort, and money to create the perfect environment that they long to come home to. The vibe of a home and the pieces that fill it up can influence everything, from mood to productivity, and even confidence. Picking the right furniture, decor, and artifacts for a home is a process that takes years of patience and persistence.

That’s why, when you do find those pieces that bring you joy or have a styling element that you love, grab it! From furniture and home textiles and home decor, here are four interesting Indian brands, each with their own unique USP, that have carved out a niche for themselves in the market.

Ghar Ghar

Ghar Ghar is a bohemian-inspired home décor company originating from Bhadohi, a small district in Uttar Pradesh that is hailed as the carpet city of the world. Home to generations of carpet makers karigars, Bhadohi is currently one of India’s biggest hubs for home décor manufacturing. Ghar Ghar was started to provide everyone with the opportunity to create comfortable, vibrant spaces at home affordably and practically. Their rugs, runners, and cushion covers boast an eclectic mix of colours, patterns, and textures that give them a fun, laid-back vibe. 

“The name ‘Ghar Ghar’ is inspired by the traditional childhood game where we created make-belief homes,” says Anushka Ahuja, co-founder of Ghar Ghar. She believes that this imaginative side doesn’t need to stop as people grow up because everybody deserves the chance to create their dream home. “That’s why Ghar Ghar is all about providing you with playful products which will suit your style, give you the home of your dreams, and ensure that going back to your home brings you the comfort you need,” says Anushka.

Little Miss Arty

Little Miss Arty offers a range of handmade concrete home decor products and was started in 2018 out of Mansi and Harshit Jholapara’s architecture design studio. What started out as a passion project due to Mansi’s experimental DIY journey with arts and crafts turned into an official brand mid-2020. “I am an interior designer by profession and my husband is an architect. Creating handmade goods is what we’ve always been passionate about,” says Mansi.

Little Miss Arty specializes in making every day utilitarian objects look beautiful and bespoke. Their lovely trinket trays, paperweights, coasters, soap dishes, photo holders, and fridge magnets not only serve a purpose but also work to beautify a space. Some of their multipurpose products, like their mini planters, can be used as pen holders, paperweights, desk organizers, candle or pen holders, and more. The products can be completely customized to suit each customers’ choice of colours and patterns (like marbling or hand painting). Since the products are handmade, no two products come out looking the same! This further adds to the exclusivity of the products, making them even more unique. Coupled with the affordable rates, these products make for a great gifting option as well. 

Having an architectural background, the couple was naturally drawn towards concrete to create one-of-a-kind, handmade products for home and office decor. Mansi and Harshit use locally available white or grey cement to make their products and manually make their concrete mixtures with concrete colour pigments. They use acrylic paint for the hand-painted art while the gilded artwork is done using craft gold, copper, and silver leaf sheets. As for their moulds, “We’ve been picking up interesting-looking moulds over the last few years on our travels abroad,” Mansi mentions. 

Everything else that goes into making the products is locally purchased from hardware stores and arts & crafts shops. Mansi adds that they make it a point to use sustainable materials not just for their products, but also for their packaging. Sometime in the near future, Mansi also plans to conduct workshops to train those who might be interested in the art of creating beautiful but utilitarian decor pieces from concrete.

Shrila Home

Shrila Home is a custom handcrafted luxury décor brand that specializes in intricate furniture

carving and design. “The brand is inspired by French Baroque and Italian Renaissance styles and shaped by Indian craftsmen,” says Anurag Tikku, founder of Shrila Home. With only the finest quality raw materials and resources being used, the price points for these stunning pieces are on the higher side. For those looking to invest in quality furniture that can potentially become a family heirloom someday, Shrila Home offers a wide variety of grand designs to choose from.

They have an in-house design team of experienced craftsmen from across the country, each an expert in their domain. “Our approach to design is customer-centric. The client’s imagination is put on paper and brought to reality by us,” says Anurag. “From the first sketch of the piece to creating a mood board, and the final finishing touches, the entire process is created taking input from the client,” he adds.

Borderline PLAY

Borderline PLAY is a Delhi-based furniture brand born during the pandemic out of a sheer need for architects to design while their projects had come to a standstill. “The aim was to reimagine objects that we’re usually surrounded by at home, make them ‘fun’ctional, and add our architectural spin to them,” says Shruti Gupta, co-founder of the brand. The products are custom designed by her partner and co-founder Anica Kochhar and go through R&D with different vendors to develop prototypes.

Borderline PLAY’s products are functional art, designed by architects. The products have a very distinct 3-dimensional, volumetric aesthetic associated with them that instantly draws the eye. These unique art deco pieces with strong geometric shapes and patterns are bold, out there, and make a statement. If you’re looking to experiment with home decor and add interesting accents around your home or office, Borderline PLAY’s eccentric-looking products are sure to impress.

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Embracing Organic Interior Trends in India: A Return to Nature at Home

In an age of hyperconnectivity and urban chaos, Indian homeowners are increasingly turning inward — quite literally — to create organic, nature-inspired interiors that soothe the senses and connect with tradition. Whether it’s the rustic charm of mud-plastered walls, the calming presence of indoor plants, or the earthy textures of jute and cane, the shift towards organic design in India is both aesthetic and deeply rooted in cultural heritage. This movement isn’t just about trends — it’s about sustainability, well-being, and reconnecting with indigenous materials. What Are Organic Interiors? Organic interior design is about incorporating natural elements, textures, colours, and materials into your living space. It emphasises sustainability, biophilic design, and the use of locally-sourced, eco-friendly materials. In India, this translates beautifully through the use of: Why Organic Design Makes Sense in the Indian Context India’s rich heritage in vernacular architecture and handcrafted decor makes it a fertile ground for the organic trend. From the thatched roofs of Kerala to mud homes of Gujarat, Indian living has long embraced natural design, long before it became a global trend. Top Organic Interior Trends in India and How to Incorporate Them 1. Earthy Colour Palettes Use shades like terracotta, olive green, sand, ochre, and clay to evoke a grounded, warm feel. Tip: Use lime-washed walls or clay-based paints for an authentic and toxin-free finish. 2. Sustainable Furniture Choose reclaimed wood, bamboo, rattan, or handcrafted cane furniture. Tip: Brands like Baro Design (Mumbai) and Phool Patti (Lucknow) offer handcrafted, eco-conscious furniture made by Indian artisans. 3. Indoor Plants as Living Décor Biophilic design is central to organic interiors. Plants improve air quality and aesthetics. Tip: Try low-maintenance plants like snake plant, money plant, or areca palm. Place them in terracotta pots or brass planters for a traditional touch. 4. Handmade and Textured Fabrics

The Rise of Earth Tones and Organic Textures in India: Where Nature Meets Design

Across Indian homes, wardrobes, and stores, there’s a noticeable shift away from synthetic gloss and mass production toward something deeper, calmer, and more rooted. Earth tones and organic textures have emerged as the leading design trend of the moment. But in India, this isn’t just a passing aesthetic, it’s a return to heritage. Whether it’s the handwoven texture of khadi, the terracotta of rural homes, or the ochre walls of Rajasthan’s palaces, India has always had a strong connection to natural materials and earthy palettes. Today’s movement is a modern reimagining of that age-old wisdom. Hashtag Magazine captures the trend.  Why Are Earth Tones and Organic Textures Trending in India? Cultural familiarity: India’s architecture, crafts, and textiles have always drawn from nature — red earth, turmeric yellow, indigo, stone, jute, and clay. In Indian Interior Design Natural materials and earthy palettes are finding their way into urban homes, boutique resorts, and even co-working spaces. Indian Brands Leading the Way: Freedom Tree (Mumbai): Known for its bold yet earthy colour palettes, Freedom Tree combines handcrafted Indian sensibilities with contemporary design — think teak wood furniture, hand-printed textiles, and terracotta accents.  In Indian Fashion India’s fashion scene is embracing natural fabrics and subdued colours — a counter to the once-dominant trend of bling and embellishment. Top Indian Brands Embracing Earthy Aesthetics: · Anavila: Known for her linen saris in muted tones, Anavila is synonymous with earthy elegance. Her palette includes pale greys, olive greens, and natural browns — woven with stories of craft revival.· Nicobar: This contemporary lifestyle brand offers earthy wardrobe basics, travel gear, and home décor with Indian soul. Their use of khadi, cotton, and bamboo blends modern cuts with a grounded colour scheme.· Okhai: Backed by Tata Chemicals Society for Rural Development, Okhai supports rural artisans and offers naturally

Vertical Gardening- A Green Oasis for Your Home

Do you crave the tranquillity of nature but lack the square footage for a sprawling garden? Well, fret no more! Vertical gardening has emerged as a revolutionary way to transform your living space into a lush green paradise. Dhanush Kumar writes about the Vertical, a space-saving marvel that allows you to cultivate a vibrant haven, breathing life into your walls and enhancing your overall well-being. The Benefits of Vertical Gardens Planting the seeds of your Vertical Paradise How to Maintain Your Vertical Garden? Conclusion Vertical gardens are more than just a trendy decor element; they are a testament to green living. Incorporating this innovative concept into your home will create a breath taking visual masterpiece and haven that promotes well-being and fosters a connection with nature.

Elevate Your Space: Top Living Room Design Ideas

The living room is the heart of any home in interior design—a space where aesthetics meet functionality and comfort coexist with style. As a leading design studio committed to redefining modern luxury, Suren D’souza, Principal Architect of Deksha Design Studio, is delighted to share cutting-edge living room design ideas that encapsulate our commitment to innovation, comfort, and visual allure. 1. Seamless Open Concept: Breaking down barriers between spaces is a hallmark of contemporary design. Consider an open-concept living room that seamlessly integrates with the dining area and kitchen. This design fosters an airy, expansive feel, promoting fluidity and enhancing the overall sense of space. 2. Nature-Inspired Interiors: The ongoing trend of bringing the outdoors inside continues to captivate. Embrace biophilic design by incorporating natural elements. Think organic textures, indoor plants, and large windows that invite ample natural light. This connects your living space to nature and creates a serene and calming atmosphere. 3. Multifunctional Furniture: In a world where adaptability is key, opt for multifunctional furniture. Invest in stylish pieces for multiple purposes, such as a coffee table with hidden storage or a sofa that transforms into a sleeper. This not only maximizes space but also adds an element of practical luxury to your living room. 4. Statement Lighting: Illuminate your living space with statement lighting fixtures. Pendant lights, chandeliers, or even uniquely designed floor lamps can be functional and aesthetic focal points. Lighting is a powerful tool that helps set and enhance the overall ambiance of your living room. 5. Artistic Wall Treatments: Move beyond traditional paint and explore artistic wall treatments. Textured wallpapers, accent walls with bold patterns, or even curated gallery walls can add visual interest and make a striking statement. Let your walls become a canvas for personal expression. 6. Tech-Integrated Comfort: Modern luxury embraces technology

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