Products October 2023

What’s in your shopping cart this month? Hashtag gives you a few picks that are new and trending this season…

For product reviews/ features/ advertorials, email us at contact@hashtagmagazine.in

Cosmetics by House of Makeup

Price: Rs 599 onwards

If you’re on the hunt for the perfect concealer, lip tints, or creamy lipsticks, look no further than House of Makeup (HOM). This performance-focused brand specializes in everyday makeup essentials that are simply a must-have. With a commitment to clean and vegan ingredients, HOM ensures that every product is ethically sourced and safe for daily use. What sets HOM apart is its dedication to quality. Their cosmetics boast rich pigments, potent skincare ingredients, and meticulously controlled formulation processes. The result? Lipsticks that stay put without any cracking, crumbling, or peeling. Additionally, their eye makeup is smudge-proof and comes in a diverse range of captivating colours to suit every style. Starting at just Rs 99, HOM delivers performance and peace of mind.

Eyefinity All-in-One under Eye Gel by BiE

Price: 699

Say goodbye to dark circles, fine lines, wrinkles, crow’s feet, and puffiness with the ground-breaking Eyefinity All-in-One under Eye Gel from BiE. This remarkable product results from meticulous scientific formulations and a thoughtfully curated blend of ingredients, aiming to transform the delicate skin around your eyes. This powerful formula is enhanced with the luxurious touch of gold and silver leaf, added anti-inflammatory properties, and the skin-loving benefits of soya flavonoids.

What sets Eyefinity apart is its ability to address a wide range of eye area concerns with a single, potent treatment. When you apply this luxurious gel, you’ll notice a refreshing and rejuvenating effect. Dark circles, puffiness, fine lines, wrinkles, and those pesky crow’s feet are all targeted with precision and care.

The transformation is remarkable. As you continue to use Eyefinity, you’ll witness the emergence of a more youthful, radiant appearance that captivates from every angle. It’s not just about looking better; it’s about feeling better, too.

Swiss Military UFO Series – Hard-Shell Travel Backpack Blue Colour

Price: 3,899

Are you looking for a laptop bag that seamlessly combines style with functionality? Then, the Diamond Cut Laptop Bag is a perfect blend of style and functionality and is designed to meet the demands of modern professionals and travellers.

Its standout feature is the eye-catching diamond-cut ABS hard-shell exterior, enhancing aesthetics and offering robust protection for your laptop. It has ample space to accommodate laptops up to 15.6 inches.

Security is a top priority with the zip pullers, allowing you to lock the bag securely. The Velcro flap prevents accidental 180° openings, providing added peace of mind during your commute. The organization is a breeze with an elasticated file/documents holder, miscellaneous storage pockets, and a separate mesh zipper pocket for accessories.

Whether heading to the office or embarking on a journey, this bag elevates your style while ensuring your essentials are well-organized and secure. An embodiment of elegance and functionality, it’s highly recommended for those who demand excellence in their everyday carry.

Vaum Tonics

Rs 1188 for a box of 12

Vaum Tonics, inspired by the tranquil Sanskrit term ‘Vaum’ or ‘Vahmn,’ symbolizing the soothing sound of water, brings a delightful twist to India’s beverage scene as the country’s first line of Quinine-Free botanical drinks. It’s not just a mixer; Vaum is a low-calorie, low-sugar flavoured beverage in its own right, revolutionizing how we enjoy drinks.

At around 50 calories per serving, Vaum Tonics offers a healthier alternative to many beverages, making them a guilt-free choice. With seven distinct flavours in their repertoire, including four botanicals (Grapefruit Rosemary, Mango Fig, Cucumber Mint, Elderflower Rosemary) and three quinine-based options like Classic Indian and Limone, Vaum promises a novel drinking experience that caters to diverse preferences.

Vaum has teamed up with world-renowned mixologists Hayley Troup and Ed Swete to craft these unforgettable flavours. Each tonic and botanical water is meticulously produced in India, with botanicals sourced from Europe, ensuring a global touch to every sip.

Whether you’re looking for a refreshing beverage to enjoy solo or a unique mixer for your favourite cocktails, Vaum Tonics has something for everyone.

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Valentine’s Gift That Gets It Right

Valentine’s Day is the perfect excuse to show a little extra care and love through moments of pampering, glow, and feeling your absolute best. While flowers fade and chocolates disappear overnight, beauty and skincare gifts linger, turning into daily rituals that remind your loved ones to slow down, indulge, and shine. There’s something deeply romantic about gifting a glow; whether it’s a moisturizer that leaves skin luminous, a serum that elevates a routine, or a makeup essential that makes them feel like the best version of themselves. These aren’t just products; they’re moments of self-care, confidence, and quiet luxury. This Valentine’s Day, thoughtful always beats predictable. A pampering session can feel like a love language, a radiant blush can boost confidence, and a sensorial skincare ritual can transform an ordinary day into something special. Whether you’re celebrating a partner, a friend, or yourself, the right beauty pick is all about care, glow, and love that lasts well beyond February 14. Lonnue THRIVE: Multi HA & Antioxidant Body Serum Serums are the heavy hitters of any skincare routine, so Lonnue created one exclusively for the body. THRIVE is designed to change how you think about body care, delivering plumping hydration, smooth texture, and visibly even-looking skin in a feather-light water-gel formula. Infused with a powerful blend of multi-weight hyaluronic acids, antioxidants, and barrier-strengthening actives, THRIVE deeply nourishes without heaviness, melting effortlessly into the skin for maximum comfort. Whether gifted to a loved one or chosen as a self-care indulgence, THRIVE makes for a thoughtful Valentine’s pick that goes beyond beauty, because glowing skin is always in season. Price: ₹2,375 (inclusive of taxes) Net Weight: 150 ml Link: https://lonnue.com/ Simply Nam Hydrafit Concealer This Valentine’s Day, gift confidence, the kind that feels effortless, natural, and unmistakably you. Whether it’s for a partner,

Must-Have Beauty, Skincare & Lifestyle Finds of the Season

What: LUSH Glory Conditioner & Daddy‑O Shampoo Lush has an intriguing range of haircare products, but two stand out for different reasons. Glory Conditioner is a rich, deeply nourishing formula crafted especially for curls, coils, and textured hair. It’s a thick, moisture-packed blend of coconut cream, okra gel, and castor oil hydrates, softens, and makes detangling effortless, helping natural textures feel defined and manageable without weighing strands down. Users love its creamy texture and long-lasting scent, making it a go-to for dry or curly hair. On the other hand, Daddy‑O Shampoo is a purple-toned cleansing shampoo designed to brighten blonde or grey hair while removing build-up. Infused with lemon, lime juice, and seaweed, it delivers shine and volume with a distinctive violet fragrance. While reviewers praise its lather and refreshing scent, very dry hair may require a follow-up conditioner to avoid dryness. These are two products you should surely get your hands on. Glory is ideal for heavy hydration and texture care, while Daddy‑O is best for cleansing and enhancing cool tones; each is strong in its own lane. What: Luxiora Blurré Pudding Matte Blush This is a standout cream‑to‑powder cheek colour that blends makeup performance with skincare benefits. Its signature pudding‑matte texture feels soft and cushiony in the pot, melting seamlessly into the skin. Designed to withstand sweat and humidity, the formula stays vibrant throughout the day without streaking, caking, or patchiness, perfect for India’s climate. What sets this blush apart are the skin‑loving ingredients: Niacinamide helps refine pores and enhance texture, Peptides support a smooth, elastic look, Avocado Oil and Grapeseed Oil provide lightweight hydration and nourishment, and fine blurring powders create a soft‑focus effect that diffuses the appearance of pores. Available in inclusive shades like It’s Bubblegum, It’s Watermelon, and It’s Blonzed, this blush delivers a seamless,

Skin & Baby Care Finds That Deliver Natural Nourishment

At Hashtag Magazine, we showcase the most exciting and trendy product launches in the market from beauty and wellness to fashion, tech, and lifestyle essentials. Whether you’re after the latest skincare must-haves, innovative gadgets, or fashionable trends, we’ve got you covered! What: Leafoberryy’s Chia Seed Fusion Shower Gel Leafoberryy’s Chia Seed Fusion Shower Gel is a thoughtfully formulated cleanser that elevates your daily bathing routine while caring for your skin. Enriched with chia seed extract, it helps lock in deep hydration and effectively prevents dryness, leaving the skin comfortable and nourished after every wash. Omega-3 fatty acids and proteins help strengthen the skin barrier, promoting healthier, more resilient skin over time. Its antioxidant-rich formula helps fight free radicals, helping the skin slow visible signs of premature aging. The lightweight gel creates a rich, silky lather that cleanses thoroughly without stripping away natural oils, making it ideal for daily use across all skin types. With regular use, skin texture appears smoother and more refined, and the natural glow gradually returns. The IFRA-certified, alcohol-free fragrance adds a clean, spa-like freshness that feels gentle and calming. Overall, this shower gel delivers hydration, protection, and radiance in a single, simple step. What: Oriflame Nourishing Face Cream with chia & organic honey The Nourishing Face Cream with Chia & Organic Honey is a comforting daily moisturiser that delivers lasting hydration without feeling heavy on the skin. Designed to deeply nourish and replenish, its rich yet non-greasy texture melts effortlessly on application, leaving the complexion soft, smooth, and well cared for after cleansing. The formula is non-comedogenic and suitable for all skin types, including sensitive skin. Powered by chia seeds, the cream provides essential fatty acids, minerals, and antioxidants that help maintain hydration, strengthen the skin’s protective barrier, and defend against environmental stressors. Organic honey enhances

Top Trending Products Taking Over 2025

At Hashtag Magazine, we bring you the hottest and most buzzworthy product launches across beauty, wellness, fashion, tech, and lifestyle. If it’s trending, game changing, or simply too good to miss you’ll find it here. What: TRUBLK™ Shilajit Sticks and Lion’s Mane Shroom Coffee by Ace Blend Ace Blend is redefining the future of nutrition by uniting the purity of nature with the precision of science. In a world crowded with quick fixes, extreme transformations, and jargon-heavy health trends, the brand stands firmly rooted in one simple truth: real health begins with real nutrition backed by a team of scientific experts, clinically studied ingredients, and years of research. Among their bestsellers, TRUBLK™ Shilajit Sticks stand out as a powerhouse. Each stick contains 80+ trace minerals and over 75% fulvic acid, supporting cellular energy, hormonal balance, and overall vitality. Infused with cordyceps extract, they enhance oxygen utilization and endurance, while organic honey helps improve absorption and provides natural sweetness. Another star innovation is the Lion’s Mane Shroom Coffee, a cognitive-boosting blend crafted for mental performance. It features pure Lion’s Mane extract for memory support, KSM-66® Ashwagandha for focus and vitality, L-Theanine for calm energy, MCTs for brain fuel, and antioxidant-rich artisanal coffee. Enjoyed daily, it supports overall brain health, reduces stress, improves focus, and protects against oxidative damage. With its progressive approach and science-backed blends, Ace Blend empowers individuals to unlock their full potential one smart dose at a time. What: Avimee Herbal’s Scalptone Grey Hair Serum Avimee Herbal’s Scalptone Grey Hair Serum is a breakthrough solution for those looking to combat premature greying naturally without resorting to harsh chemical dyes. Clinically proven to help maintain natural hair color, this innovative serum works at the root level to rejuvenate, nourish, and strengthen hair from within. Formulated with hyaluronic acid and caffeine,

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