The Hottest And Most Exciting Product Launches

At Hashtag Magazine, we bring you the hottest and most exciting product launches in the market from beauty and wellness to fashion, tech, and lifestyle essentials. Whether you’re looking for the newest skincare must-haves, game-changing gadgets, or stylish fashion trends, we’ve got you covered!

Karmic Beauty Organic Moroccan Argan Oil & Keratin Shampoo 

Price: Rs 421 onwards

Karmic Beauty is a luxurious, high-performance hair cleanser formulated to repair dry, damaged, frizzy, and colour-treated hair. Enriched with 100% certified organic Moroccan argan oil and hydrolysed keratin sourced from the USA, this shampoo revives hair from the first wash, restoring shine, hydration, and strength. The unique 4-in-1 formula deeply nourishes, reduces split ends, smooths frizz, and prevents breakage, making it ideal for chemically processed or keratin-treated hair.

Crafted with 91.8% natural origin ingredients, it’s free from sulfates, parabens, mineral oil, and alcohol. The shampoo is USDA Organic & ECOCERT certified, cruelty-free, vegan, and safe for daily use. Its gentle formula promotes a healthy scalp and vibrant strands, delivering salon-smooth results at home.

Named ‘D2C Brand of the Year – Organic Products’ at the D2C Awards 2025, Karmic Beauty ensures ethical and effective beauty solutions. This shampoo is more than just hair care it’s self-care powered by nature.

ZOFF Spices

Price: Rs 50 onwards

Introducing ZOFF (Zone of Fresh Foods) – a spice brand redefining how India experiences flavour. Proudly featured on Shark Tank India, ZOFF is committed to delivering pure, authentic, and high-aroma spices directly from the farm to your kitchen. What sets ZOFF apart is its Cool Grinding Technology – an innovative, fully mechanised, low-temperature grinding process that preserves essential oils and natural flavours, ensuring maximum freshness in every pinch.

Their diverse product portfolio includes a wide variety of Veg Spices and Non-Veg Spices, tailored to elevate everyday meals and festive feasts alike. From classic Pure Spices like turmeric, red chili, and coriander to a rich assortment of Whole Spices such as cumin, cardamom, and bay leaves, ZOFF brings authentic flavour to every kitchen.

ZOFF carefully sources raw materials from select regions across India, ensuring an unmatched, regional authenticity and top-notch quality. The brand also revolutionises the spice industry with 4-layer Zip Lock Packaging, a major innovation that locks in freshness, aroma, and flavour longer than conventional packs.

Beyond technology and quality, ZOFF spices make a true culinary impact. They transform everyday cooking into rich, flavourful, and health-conscious experiences. From turmeric to garam masala, each ZOFF product guarantees purity, potency, and performance.

Gemeria Hair
Price: 

Gemeria Hair is more than just a beauty brand it’s a story of integrity, empowerment, and excellence. Founded in 2013 by Shashi and Mani, Gemeria emerged from humble beginnings in a small Indian village and has since grown into a globally recognised name in premium hair extensions. 

What sets Gemeria apart is its unwavering commitment to ethical sourcing. The brand offers 100% virgin Indian hair, meticulously sourced from South Indian temples, ensuring authenticity while honouring age-old cultural traditions. Each strand tells a story of heritage, purity, and craftsmanship.

Gemeria’s product line is thoughtfully designed to meet a wide range of hair needs. From ready-to-wear clip-ins, seamless extensions, and wigs to salon-grade keratin-bonded tips and I-Tips, the brand offers transformative solutions for every woman. Their new I-Tips installation service showcases innovation, making professional, long-lasting hair transformations more accessible than ever.

Driven by strong family values and a mission to uplift women, Gemeria crafts products that radiate resilience, elegance, and empowerment. Whether you’re looking to enhance volume, length, or confidence, Gemeria Hair delivers beauty with purpose. It’s not just hair—it’s a movement.

Want your product to be featured? Write to us at [email protected], and let’s showcase your innovation to our wide audience. Stay tuned for the best in new arrivals, expert reviews, and exclusive insights, only at Hashtag Magazine!

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The Sibling Project: Made For Little Explorers & Their Pawsome Besties!

Can you imagine treating your pet any less than you would treat your babies? Of course not! We live in a beautiful world where pets are more than just companions — they are family. So why should they miss out on fashion and fun? Enter The Sibling Project, a fabulous start-up founded by the dynamic duo Kanica Gupta and Vaibhav Gupta, which brings the often-overlooked bond between children and their furry siblings to life. By creating unique experiences and products, The Sibling Project redefines family celebrations and honours the deep, emotional connection between ‘hoomans’ and their pets. “We truly believe in fostering the ‘not much talked about’ sibling relationship that holds a high value in our lives!” Mehak Walia, in conversation with Kanica Gupta and Vaibhav Gupta, the talented co-founders of The Sibling Project. They added, “Siblings are some of the most fundamental relationships we have, representing a long-term sense of who we are and where we come from. Finding ways to continue these relationships is important and can radically change the way we live our lives as adults, too. That’s what we’re trying to do here.”  What makes The Sibling Project special?  Ever seen a toddler in an adorable tutu twinning with a Shih Tzu in a matching skirt or a Golden Retriever in a matching bowtie? Or a baby in an onesie mirrored by a purring cat in a coordinated bandana? At The Sibling Project, that’s just another Tuesday. With curated outfits for these special siblings, every moment becomes photo-worthy, gasp-worthy, and memory-worthy.  Whether it’s a special occasion or just a random Tuesday, the Sibling Project team helps you celebrate the siblinghood most memorably—with a warm smile and the wag of a tail. So, whether your babies are stepping out in style for a day around town or

 India New Products Launch – April 2025

At Hashtag Magazine, we bring you the hottest and most exciting product launches—from beauty and wellness to fashion, tech, and lifestyle essentials. Whether you’re looking for the newest skincare must-haves, game-changing gadgets, or stylish fashion trends, we’ve got you covered! Facewash range My Monday by Dusky India Price: Rs 541 Dusky India’s Delay Ageing Face Wash with Gotukola is a refreshing take on Ayurvedic skincare, designed to nurture Indian skin. Infused with Gotu Kola Powder, Bakuchi Powder, Aloe Vera Extracts, and Dahlia Oil, this 100% Ayurvedic formulation aims to boost collagen, improve elasticity, and reduce fine lines, making it a great choice for those looking to combat early signs of aging. The face wash has a mild yet effective exfoliating action, leaving the skin feeling soft, smooth, and hydrated after each use. It also helps with pigmentation, promotes skin cell renewal, and provides deep moisture without stripping away natural oils. The paraben-free, sulphate-free, and cruelty-free formula ensures a safe and gentle cleansing experience. With regular use, it delivers a radiant glow, even-toned skin, and youthful suppleness. Suitable for all skin types the product is paraben and sulphate-free. O’LIVE IT BY FONZIE FOLKSY Price: 4299 O’LIVE IT by Fonzie Folksy is a vibrant fragrance designed for individuals who appreciate fresh, floral, and woody notes. It opens with a citrus burst of Fresh Grapefruit, providing an invigorating and uplifting start. The heart of the fragrance features delicate Magnolia blooms, adding a soft floral dimension that enhances its overall freshness. As it dries down, the scent evolves into a warm and long-lasting base of Amber and Soft Woods, creating a balanced and refined finish. This fragrance is well-suited for daily wear, offering a blend of energy and sophistication. Its combination of citrus, floral, and woody elements makes it versatile for different occasions, whether

November Products -2024

The November products 2024 The SOIE Aqua Padded Wired Medium Coverage Strapless Halter Neck Multiway Lace Bra Price: Rs 1290 This multiway bra by SOIE redefines versatility and style in lingerie. Crafted to provide a supportive fit, this strapless bra is perfect for every occasion, ensuring a secure and comfortable experience without compromising elegance. The padded cups and underwire offer an uplifting effect, giving you the confidence to wear various outfits, from strapless dresses to halter tops. One of the standout features of this bra is its multiway design, which allows you to wear it in different styles, including strapless, halter, cross-back, or classic. The removable straps and additional extended strap options make it easy to customize according to your outfit. At the same time, the broad back wing elastic ensures a no-slip fit, giving you the peace of mind to go about your day. The exquisite floral lace detailing adds a hint of romance, making it practical and aesthetically pleasing. Its medium coverage perfectly blends security and style, while the elegant rust colour adds a unique touch to your lingerie collection. Whether dressing up for a special event or seeking an everyday essential, this bra is designed to meet your needs with style and function in one elegant package. The Moxie Curly Routine Price: 2499 The Moxie Beauty Wavy Routine Set is a comprehensive haircare solution thoughtfully curated to transform wavy hair into beautifully defined, hydrated locks. The set comes in an attractive, well-designed box, making it ideal for personal use and a thoughtful gift for friends or loved ones who appreciate quality hair care. This set includes four essential products: a Gentle Cleansing Shampoo (200ml), Ultra Hydrating Conditioner (175ml), a Flexi Styling Serum Gel (120ml), and a Weightless Leave-In Conditioner (120ml). Together, they provide a routine that deeply

PRODUCTS AUGUST 2024

Top Products in August 2024 Hemtattva’s Herbal Hair Oil JashvantiPrice: Rs 399 The Jashvanti massage oil is a luxurious, rejuvenating solution for hair fall and damage. Meticulously crafted using the finest ayurvedic herbs, this oil strengthens and revitalizes your hair from root to tip. The standout ingredient, Jasvanti (Hibiscus) flower extract, has long been celebrated for preventing hair loss and promoting healthy hair growth. This herbal concoction also includes a powerful blend of five essential oils: coconut, sesame, sunflower, almond, and kalonji. Each oil is chosen for its unique properties that work together to nourish the scalp, reduce hair fall, and prevent breakage. Combining these oils ensures deep penetration, giving your hair the nutrients it needs to thrive. This method enhances absorption and provides a relaxing experience that can help alleviate stress. Regular use of this oil leaves hair feeling lustrous, soft, and significantly stronger. Hemtattva’s commitment to natural ingredients is evident, as this product contains no added colours, perfumes, or dyes. It is also cruelty-free, making it a guilt-free addition to your hair care routine. L’Occitane 5 Essential Oils Anti-Hair Loss TreatmentPrice: Rs 2850 Say goodbye to hair loss and hello to revitalized hair. This innovative serum acts on the hair life cycle, preventing hair from falling out and promoting a healthier scalp. With consistent use, you’ll notice a significant reduction in hair loss, making your scalp appear less visible and revitalizing your hair. One of the standout features is the visible reduction in hair shedding, with less hair left on the brush after brushing. The serum’s powerful formula includes five essential oils: Cedar, Palmarosa, Lemon, Peppermint, and Eucalyptus. These oils are known for their purifying, soothing, and tonifying properties. Additionally, liquorice extract helps to soothe the scalp, while Swertia extract stimulates the scalp, aiding in reducing hair loss.

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