Lakmé Fashion Week 2024

Lakmé Fashion Week 2024

One of India’s most anticipated fashion events, Lakmé Fashion Week 2024, set the stage for an unforgettable celebration of innovation, craftsmanship, and creativity. This year’s edition brought together a dynamic blend of veteran designers and fresh talent, all with a vision to redefine style for the modern world. With sustainable fashion at the forefront, collections seamlessly fused traditional Indian craftsmanship with contemporary silhouettes, offering a perfect balance of heritage and innovation.

The runway was a dazzling display of bold structures, flowing fabrics, and intricate details, featuring the work of designers like Payal Pratap, Sameer Madan, and Pawan Sachdeva. Each collection showcased a unique take on current trends, from experimental textures to striking colour palettes, while staying true to each designer’s signature style. This year’s event highlighted the growing focus on sustainability and versatility in fashion, addressing both environmental consciousness and the demand for adaptable, timeless designs. Lakmé Fashion Week 2024 truly captured the spirit of modern Indian fashion, reinforcing its role as a global trendsetter.

Name: Payal Pratap

Collection: The Soft Parade

USP: Payal Pratap blends traditional Indian crafts with contemporary fashion, creating culturally rich, sustainable, and visually captivating designs.

 At Lakmé Fashion Week, Payal Pratap unveiled her collection, “The Soft Parade,” drawing inspiration from Kutch’s crafts and cultural heritage. The collection featured a stunning range of 38 ensembles, from chic daywear to intricate festive pieces. Pratap beautifully reinterpreted traditional Kutch crafts into modern, tailored garments through patchwork, appliqué, bandhani, and detailed embroidery. Her use of indigo tones, intricate embellishments, and structured silhouettes highlighted her commitment to sustainable fashion. With motifs like florals, birds, and the Tree of Life, Pratap’s collection celebrated the region’s artisanal richness while maintaining a balance between heritage and contemporary style.

Name:  Rosani Notani, Shimona Agarwal, Kriti Greta Singhee and Charmee Ambavat

Collection: Anima and Animus, Hue, Third Space Sustainable Future, and Indigene, respectively

USP: These debutant designers are the GenNext winners, highlighting the superiority of craftsmanship over machines, the revival of traditional weaves, sustainable fashion, nature-driven, and more.

Rohitash Notani showcased his collection Anima & Animus, a bold exploration of the fusion between traditional masculinity and feminine grace. The collection artfully combined utilitarian workwear fabrics with intricate embroideries, reflecting a fluidity that defied conventional boundaries. With boxy volumes paired with delicate floral motifs, Notani highlighted the duality within every individual, merging strength and tenderness in a harmonious design. His radical approach to fashion takes risks, yet through this collection, he successfully celebrates the evolving nature of modern Indian men’s fashion, pushing the boundaries of how they express themselves.

Shimona Agrawal presented her “HUE” collection, a dynamic celebration of handwoven Banarasi silk with a modern twist that is entirely brocade-free. An alumna of NIFT Gandhinagar, Shimona, focused on sustainability, using Indian textiles and techniques to push the boundaries of what Banarasi silk can be. Her collection showcased intricate craftsmanship, creating exclusive textures through an innovative sewing process, crinkling, and meticulous ironing, resulting in a stunning 3D surface. “HUE” captured the timeless elegance of Banarasi silk while offering a fresh, fuss-free interpretation of this traditional fabric.

Charmee Ambavat showcased her collection “Indigene,” drawing inspiration from African tribal cultures. A graduate of NIFT Mumbai, Charmee’s designs are trans-seasonal, focusing on understated, versatile, and classic pieces. The collection reflects her style, blending the raw and primitive aesthetics of African mud houses with vibrant nature-inspired elements. Charmee incorporated a mix of masculine silhouettes softened by feminine nuances, creating a distinct and authentic look. Her designs’ earthy tones and minimalist approach captured the essence of African culture while maintaining a modern, wearable appeal.

Kriti Greta Singhee showcased her “Third Space-Sustainable Future” collection, which focuses on geometric motifs and sustainable fashion. A NIFT Kolkata and Istituto Marangoni graduate, Singhee’s designs featured a fusion of handwoven silks and Bengal cotton silks, reflecting her commitment to eco-friendly materials. The collection stood out for its sculptural silhouettes and innovative approach to textile development. Singhee’s attention to sustainability was evident in the fabric choices and the intricate design process, making her collection a harmonious blend of traditional craftsmanship and forward-thinking fashion. Her work offered a fresh perspective on how fashion can be both sustainable and stylish.

Name: Sameer Madan

Collection: Amore

USP: Sameer Madan’s designs stand out for their bold, structured silhouettes, fearless textures, and a focus on empowered femininity.

Sameer Madan’s latest collection, Amore, showcased at Lakmé Fashion Week, continues his signature exploration of structure and form, inspired by the duality of strength and vulnerability in women. Known as India’s “leather geometrist,” Madan draws from the bold “mob wife” aesthetic, starkly contrasting softer trends like Barbiecore. His designs feature big jewellery, black leather, and bodycon dresses, celebrating the confident, empowered woman. With edgy, unapologetic looks that mix powerful silhouettes and daring textures, Madan brings a fearless approach to fashion, redefining femininity through structured, sophisticated pieces that exude confidence and maturity.

Name: Megha Bansal

Collection: Khwaab – Khawaishyon Ka Shamiyana

USP: Megha Bansal blends traditional Indian crafts with contemporary designs, creating elegant, culturally rich pieces for modern women.

Megha Bansal presented her collection, Khwaab – Khawaishyon Ka Shamiyana, a tribute to Indian artisans and their exquisite craftsmanship. Inspired by the geometric patterns of Mughal jaalis, her designs featured intricate embroidery on luxurious silks, blending tradition with modern fashion sensibilities. Dramatic sleeves and necklines added grandeur to the lehengas, gowns, and saris, perfect for both brides and formal wear buyers. The showstopper, Shilpa Shetty, dazzled in a soft pink lehenga with a sheer, dramatic trail, embodying the ethereal beauty of Pratap’s fusion of traditional and contemporary styles.

Name: Pawan Sachdeva

Collection: Trailblazer

USP: Pawan Sachdeva blends comfort, versatility, and style with premium denim, offering timeless pieces for both men and women.

Pawan Sachdeva unveiled his Trailblazer denim collection, showcasing versatile, comfortable, and meticulously crafted pieces. The collection features a range of styles, including oversized jackets and fitted trousers, designed for both men and women. Each piece is made from premium denim fabric and treated with special washing techniques to ensure a soft, luxurious feel. With a focus on detail, Sachdeva’s collection offers a variety of washes, textures, and colours, providing exceptional comfort and breathability. The Trailblazer collection stands out for its timeless appeal, blending functionality with aesthetic beauty, making it ideal for fashion-conscious individuals looking for enduring style.

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Best Summer Fashion Outfits 2026

Wondering what to wear this summer? Hashtag Magazine brings you effortless style tips from fashion creators to help you stay cool, chic, and on-trend all season long. Jahanvi Tiwari, Mumbai YouTuber & Beauty Content Creator Jahanvi Tiwari, the face behind Thebrowndaughter, has built a strong voice in the beauty and lifestyle space with a community of nearly 1.5 million followers. Known for her authentic approach and focus on representation, her style reflects ease, confidence, and trend awareness. Her Summer Essentials: Linen Love: Invest in breathable linen trousers and shirts easy, elevated, and perfect for the heat. Soft Colour Palette: Think butter yellow, baby pink, and light blue for a fresh, summery feel. Maximalist Accessories: Pair minimal outfits with bold bangles, rings, or waist chains to add personality. Deepa Rani, Delhi Fashion & Lifestyle Creator Deepa Rani is known for her minimal, refined aesthetic rooted in simplicity and authenticity. Her style leans toward timeless pieces that feel both elegant and practical. Her Summer Style Guide: Breathable Fabrics First: Choose linen, cotton, and mulmul over synthetics for a luxe yet comfortable look. Relaxed Silhouettes: Flowy trousers, oversized shirts, and co-ords keep things polished yet easy. Minimal Accessories: Opt for dainty gold jewellery, a classic tote, or sleek sunglasses less is more. From breezy fabrics to statement details, summer dressing is all about balance comfort meets style, with a touch of individuality.

Lakmé Fashion Week 2026: Designers Shaping the Future of Indian Fashion

At Lakmé Fashion Week March 2026, Indian fashion moved beyond spectacle into a more process-driven, thoughtful era. This season wasn’t just about trends; it was about how clothes are made, who makes them, and why they matter. From artisanal revival to futuristic textiles, designers showcased a powerful blend of sustainability and innovation. Hashtag magazine gives you the key highlights Péro by Aneeth Arora: Out of Office Background: Known for “international clothing with an Indian heart,” Aneeth Arora focuses on artisanal, handmade textiles. Collection Spotlight: The runway was transformed into a theatrical office space complete with desks and telephones. The collection used a strict palette of blue and white to reimagine rigid workwear as playful, comfortable attire. USP: Sartorial theatre that addressed the modern work-life balance through hand-embroidered, “carefree” garments. Manish Malhotra: Luxury Prêt & Accessories Debut Background: India’s premier bridal couturier, Malhotra, is famous for his cinematic glamour and association with Bollywood. Collection Spotlight: This show marked his first dedicated luxury prêt (ready-to-wear) line and the launch of MM Accessories. The collection focused on “Quiet Luxury”, multi-wear separates and travel-ready couture. USP: Lifestyle Branding. A pivot from heavy bridal couture to a versatile, modern wardrobe that maintains his signature “timeless glamour”. AFEW by Rahul Mishra: White Gold Background: Mishra is a global pioneer in sustainable luxury and was the first Indian to win the International Woolmark Prize. Collection Spotlight: In partnership with SUPIMA, this collection explored the ecology of cotton. Motifs included dragonflies, marigolds, and insects, all hand-embroidered on fine cotton and Chanderi weaves. USP: “Cotton into Couture.” Repositioning humble cotton as a high-luxury fibre through artisanal density and a quieter, more restrained aesthetic. Amit Aggarwal: Orizon Background: A master of structured, architectural fashion who uses recycled materials and signature metallic polymer strips. Collection Spotlight: In collaboration with Indriya Jewels,

Gold Is Back: Why Classic Jewellery Is Regaining Its Shine in 2026

For the past decade, the jewellery industry has seen waves of change. Artificial jewellery, minimalist designs, and the rapid rise of lab-grown diamonds have transformed consumer preferences, especially among younger buyers looking for affordable luxury. Yet in 2026, gold jewellery is quietly reclaiming its throne. From weddings to everyday fashion and even men’s accessories, gold is experiencing a powerful resurgence not just as ornamentation, but as a trusted investment. The Investment Factor One of the biggest reasons for gold jewellery’s comeback is simple: stability. While diamonds and lab-grown alternatives have gained popularity due to affordability, they often lack strong resale value. Gold, on the other hand, remains a tangible asset that can be sold, exchanged, or passed down generations. This financial security has made gold increasingly attractive to modern buyers who want jewellery that doubles as an investment. During recent wedding seasons in India, jewellers have reported rising demand for plain gold jewellery in 22K, 18K and 14K forms as buyers prioritise long-term value over heavily diamond-studded pieces. With gold prices steadily climbing in recent years, many consumers now view gold jewellery as a form of wearable wealth something that carries emotional significance while also retaining monetary value. Celebrity Influence and the Wedding Effect Celebrity culture continues to play a major role in shaping jewellery trends. A recent example is the high-profile wedding of actors Rashmika Mandanna and Vijay Deverakonda, which sparked widespread discussion about heritage jewellery. The couple’s wedding looks prominently featured elaborate handcrafted gold pieces inspired by South Indian temple architecture. Rashmika reportedly wore eleven pieces of traditional gold jewellery, while Vijay made headlines for embracing bold groom jewellery including layered necklaces, ear studs, cuffs and other royal-inspired ornaments. Their wedding highlighted something significant: gold jewellery is no longer just for brides. Men Are Embracing Jewellery Again Historically,

Alfiya Karim Khan: Mumbai YouTuber Redefining Modest Fashion and Digital Influence

Alfiya Karim Khan grew up in Mumbai in a family where education was non-negotiable, and ambition was encouraged, so long as it followed a conventional path. Academically strong, medicine seemed almost predetermined for her. But internally, she felt drawn elsewhere. “Deep down, I always knew my life did not belong in a hospital corridor,” she says. “It belonged in the creative industry.” Choosing to pursue a Bachelor’s degree in Mass Media instead of medicine was met with hesitation and doubt. Coming from a background where most women were financially dependent, she had rarely seen female entrepreneurship firsthand. That absence became fuel. “Every time someone questioned whether content creation was serious, it pushed me to take it more seriously,” she reflects. What began quietly in her bedroom evolved into financial independence and professional stability. Today, her work represents more than a career; it symbolises “choosing conviction over comfort.” A Cultural Voice in Modest Fashion Alfiya identifies as a digital entrepreneur and a cultural voice within the modest fashion space. A decade ago, the online fashion landscape felt misaligned with her personal style. “I did not want to shape-shift just to belong,” she explains. “I decided to build around my authenticity instead of bending away from it.” Over the past 10 years, she has collaborated with global and legacy brands, been recognised among Forbes’ Top 100 Digital Stars, and represented modest fashion at Paris Couture Week. For her, these milestones represent more than visibility; they signal representation. “This is not just fashion content,” she says. “It is about showing that ambition and values can coexist.” Reinterpreting, Not Rejecting At its core, her work reinterprets mainstream fashion through a modest lens. Rather than rejecting trends, she modifies them, layering strategically and reshaping silhouettes. “Fashion does not have to be abandoned to align with

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